BARF World – What We Are All About
Feeding pets their evolutionary diet (their “Bones and Raw Food” or BARF diet) is an approach to pet feeding that is a radical departure from the type of science that underpins the development of grain based commercial pet foods. This modern movement, which champions the use of evolutionary diets is based on feeding pets whole, raw, natural foods including whole raw eating bones. This style of feeding and belief in this philosophy enjoys a worldwide following that grows in numbers daily.
- We produce excellent, world-class products that fulfill our promise and preserve and improve the lives of our pets and return animals to their healthy, natural and biologically appropriate raw diet.
- We are committed to the highest standards of ethics and integrity. We are responsible to our customers and our distributors, to the environment that we live in and to the animal kingdom that we serve. We take no shortcuts.
- We expect reasonable profits but only from work that satisfies the customer needs and benefits those that we serve. Our ability to continue our research, meet our responsibilities and continue to expand the great philosophy of raw food diets depends on maintaining a financial position to achieve this. Our diets are affordable for the end user and provide excellent margins and opportunities for our distributors.
- We recognize that the ability to complete with the giants of processed pet foods and expand our market and philosophy depends on the knowledge, imagination, integrity, skill and teamwork of our employees and our distributors and we value these qualities very highly. To achieve this, we create an environment of mutual respect and encourage distributor participation in many areas. We create a working environment that rewards commitment and performance and is responsive to the needs of our distributors and customers.
- We are dedicated to the highest level of scientific excellence and commit our research to improving animal health and quality of life. We strive to identify the most critical needs of the consumers and their pets and we devote our resources to meeting those needs.
BARF World is committed to raising the bar on raw food feeding. We are not a marketing company selling raw food for profit only. Rather, we are a small, dynamic company doing something phenomenal. We are innovative and value-based and focused on our customers, the caretakers of pets and pets of this world. Our company is a “family” devoted to making a difference, having fun and creating opportunities for everyone.
We welcome your participation as a participant in this exciting journey forward!
Robert Mueller has been in the raw food business for 32 years and has owned and/or operated three different meat plants servicing the greyhound, zoological parks, and the domestic pet industry with quality raw meat products. He operates from his sales office in Iola,
Lily Noon has a vast knowledge of the frozen food industry and operates a successful frozen food import/export business to various foreign countries. We currently have our home office in Danville,
Dr Ian Billinghurst was the originator of the BARF concept and has written several books on the raw meat philosophy. He currently has a veterinarian practice in
