BARF World – What
We Are All About
Feeding pets their evolutionary diet (their “Bones
and Raw Food” or BARF diet) is an approach to pet feeding
that is a radical departure from the type of science that
underpins the development of grain based commercial pet foods.
This modern movement, which champions the use of evolutionary
diets is based on feeding pets whole, raw, natural foods
including whole raw eating bones. This style of feeding and
belief in this philosophy enjoys a worldwide following that
grows in numbers daily.
The manufacturers of modern grain based processed pet foods
tell us that it is difficult if not impossible for pet owners
or even vets to feed modern pets. They claim that only the
scientists they employ are capable of determining proper
nutrition for our pets. Dr Ian Billinghurst, one of the founders
and shareholders of BARF World, is one of the first proponents
of the BARF diet and has authored several books on the subject
of biologically appropriate diets and evolutionary nutrition.
He advocates the BARF diet as the most effective means of
achieving genuine health in pet animals. The incredible health
seen in pets fed the BARF diet has created a pet foods revolution
with breeders and pet owners worldwide. Our BARF patties
and minces are formulated to be the closest possible diet
to feeding in the wild and we humbly offer them to the pets
of this world.
The BARF World organization was created with one simple
aim in mind, to restore health to the pets of our world through
evolutionary nutrition. Our BARF culture embodies the following
values and all employees and associates of BARF World believe
in and adhere to these principles. The “culture” of
BARF World is the energy that we put out – it is our
personality, our philosophy and our thoughts, it is what
is driving us most of the time. But first and foremost the
common theme in BARF World is our values and these values
are what guide us day by day and bond us together.
- We produce excellent, world-class products that
fulfill our promise and preserve and improve the lives
of our pets and return animals to their healthy, natural
biologically appropriate raw diet.
- We are committed to the highest standards of
ethics and integrity. We are responsible to our customers
distributors, to the environment that we live in and
to the animal kingdom that we serve. We take no shortcuts.
- We expect reasonable profits but only from work
that satisfies the customer needs and benefits those
that we serve. Our ability to continue our research, meet
responsibilities and continue to expand the great philosophy
of raw food diets depends on maintaining a financial
position to achieve this. Our diets are affordable for
the end user
and provide excellent margins and opportunities for our
- We recognize that the ability to complete with
the giants of processed pet foods and expand our market
and philosophy depends on the knowledge, imagination, integrity,
skill and teamwork of our employees and our distributors
and we value these qualities very highly. To achieve
we create an environment of mutual respect and encourage
distributor participation in many areas. We create a
working environment that rewards commitment and performance
responsive to the needs of our distributors and customers.
- We are dedicated to the highest level of scientific
excellence and commit our research to improving animal
health and quality of life. We strive to identify the most
needs of the consumers and their pets and we devote our
resources to meeting those needs.
BARF World is committed to raising the bar on raw food feeding.
We are not a marketing company selling raw food for profit
only. Rather, we are a small, dynamic company doing something
phenomenal. We are innovative and value-based and focused
on our customers, the caretakers of pets and pets of this
world. Our company is a “family” devoted to making
a difference, having fun and creating opportunities for everyone.
We welcome your participation as a participant in this exciting
3840 Blackhawk Rd., Suite 100, Danville, CA USA 94506
Toll-free 1-866-282-BARF Monday to Friday from
9 a.m. 5 p.m. PT.
Online ordering 24 hours a day, 7 days a week.
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