About Us

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Lily Noon


Lily’s journey towards the formation of BARF World® started with the miraculous transformation she experienced with her own dog – a black Labrador retriever named Quinn. Quinn suffered from atopic dermatitis, which stemmed from chronic allergy problems. After leaving her dog at a progressive kennel in Washington for 6 weeks, where they fed her dog only a raw food diet, she was stunned to come back to a beautiful, healthy, allergy-free dog. Knowing that there were others like her that needed to discover the amazing power of raw for their own pets, she searched for others that had knowledge about raw diets. She eventually found and partnered with Dr. Ian Billinghurst and Robert Mueller to create BARF World® – the first company to make the Biologically Appropriate Raw Foods (BARF®) diet conveniently available to animals everywhere.

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Robert Mueller

Vice President and Raw Pet Food Guru

Robert Mueller, Bsc Pharm is a registered pharmacist, author of “Living Enzymes: The World’s Best Kept Pet Food Secret”, and co-developer of BARF World®’s BARF® diets and supplements. Rob has helped zoos worldwide incorporate the proper raw food diets for their carnivorous population of animals. He has consulted hundreds of pet owners on how to improve the health of their pets using the BARF Diet® philosophy.

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Monica Samson

Operations Manager

Monica is a mother of 2 kids and a rescue shih tzu named Berkeley. Though her parents never allowed pets growing up, she has always been an animal lover and is thrilled to be able to provide a loving home for a pet need. Besides working full-time at BARF World®, she enjoys cooking and trying new recipes along with spending time with her family and her dog, Berkeley.

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Autumn Boga

Raw Pet Food Specialist

Autumn's relationship with BARF World® began in late 2015. She has been a lover of all animals, great and small, her entire life. She credits her parents with allowing her to have many pets growing up including rats, birds, fish, cats and dogs. Her zoo is currently at full capacity with four dogs, (one of which has a pet cat named Leonard), and a soon to be husband! A passionate believer in the benefits of the BARF World® diet, Autumn tries to talk to as many people as possible. A recent convert to Pescetarianism, Autumn enjoys trying new eateries and has traveled over 25 countries.

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Cheryl Douglas

Raw Pet Food Specialist and Logistics Coordinator

Cheryl joined the BARF® World family in 2017.   She offers strong Administrative Support to the BARF® World office, handles our Logistic needs, as well as Customer Service and Sales.  She is passionate about pets; specifically rescue dogs. She is a Minnesota native and enjoys spending time with her family and friends.

What is BARF?

"BARF®" is our acronym that means Biologically Appropriate Raw Food. It is a complete and carefully balanced blend of raw meat, fruits, vegetables and bone. Our formula mimics what nature has designed our pet's to thrive on in the wild. The result is a pet free of allergies, digestive problems, and full of life!